Monday, July 28, 2008

Nike pulls super-offensive adds

This is what we've come to. No matter what you do, your motivations are questioned. You want to make an ad where men accidentally kiss, then rip off their chest hair in a desperate attempt to prove their manliness? That is clearly a message that homosexuality is wrong. Want to talk about donuts while wearing a scarf? Don't even think about it because that scarf is most likely a headdress worn by Arab men and you would be supporting terrorism by showing that.

The latest offender is Nike's Hyperdunk commercials (seen here and here), which are apparently offensive to gays and blacks. As to why the commercial is offensive, that's anyone's guess. Maybe a homosexual group felt Nike was trying to say that having someone else groin-area in your face is embarrassing. But, isn't it? I doubt that's really a homophobic statement. I'm sure gay people would be embarrassed if they got their head stuck in someone else's crotch. The fact that people are suggesting that a homosexual man would not be embarrassed by having that happen to them is more offensive than the actual ad. This is suggesting that only straight guys get a kick out of seeing this or this. That's what is messed up.


Let's move to the black thing. I'm not black so I guess I don't get it. This isn't some Don Imus stuff, this is just a commercial. Yes, there are black people getting dunked on, one by a goofy-looking white guy, but that's it. Interest groups who say this is an attack on the African-American race are saying that showing a black man getting dunked on brings down the entire race. Isn't that suggesting that the entire African-American race is defined by basketball. Man, these special interest groups are really racist. Where ere these people in 1992 when White Men Can't Jump came out?

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